Resume

Experience

Video Producer for Social Media Unit - Agence France-Presse (AFP)

London, United Kingdom | December 2023 – Present

Produced short- and long-form video content on global news and current affairs, collaborating with AFP’s international bureaus.
Produced short- and long-form video content on global news and current affairs, collaborating with AFP’s international bureaus.
Managed YouTube channel strategy and content moderation for an audience of 2.5M+.

Freelance Journalist

Montreal, Canada | February – October 2023

Published policy and political analysis with iPolitics, QP Briefing, and Lobby Monitor, reporting on legislative developments, budgets, and elections.
Scripted news segments and economic explainers for FUBAR Radio and Invercio, simplifying complex news items for mass audiences.

Business Reporter - The Canadian Press

Montreal, Canada | September – December 2022

Reported on major economic trends, transportation policy, and fiscal developments affecting Canadian industry and government.
Translated complex financial data and regulatory changes into accessible stories for national audiences across digital, print, and broadcast.

Account Manager - RKG Consulting

Remote Work | February – September 2022

Led digital communications and brand strategy for internal and client-facing campaigns.
Developed brand identity assets and oversaw consistent messaging for major Canadian residential clients.

Marketing Intern - United Nations (ICAO)

Remote | June 2021 – January 2022

Wrote and distributed articles, newsletters, and social media posts to promote key aviation events, working closely with policy and marketing teams on net-zero initiatives.
Monitored campaign performance and engagement analytics, presenting recommendations for optimising future communication strategies.

Freelance Marketing Manager - Fulhaus / func.media

Montreal | May 2020 – April 2021

Developed, implemented and managed social media strategies primarily for start up companies, with a focus on performance marketing and brand growth.
Led content calendar planning, engagement analysis, and SEO-based optimisation strategies.

Associate Producer - Postmedia / Google Gen Z Initiative

Toronto, Canada | June 2019 – January 2020

Contributed to a Google-backed project producing YouTube videos tailored to Generation Z audiences across Canada.
Reviewed audience analytics to adjust creative direction, driving higher engagement on topics such as climate movements and federal elections.

SEO Outreach Coordinator - Airbnb

Montreal, Canada | April 2018 – September 2019

Directed link-building efforts for Airbnb’s premium services across 5,000+ travel blogs, ensuring brand compliance and maximising online visibility.
Supervised content quality, paid advertisement placements, and the allocation of a monthly budget of approximately $32,000.

Education

University of Leeds | Leeds, United Kingdom
Master of Arts, International Journalism | September 2021 – November 2022

Concordia University | Montreal, Canada
Double Bachelor of Arts, Journalism and Political Science | September 2016 – June 2020